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    I Am Human Resources: Five Strategic Ways to Break Stereotypes and Reclaim HR

    Date: March 26, 2014, 2:30pm – 5:00pm
    Blue Cross/Blue Shield of Louisiana
    Customer Service Bldg.
    5525 Reitz Ave.
    Baton Rouge, LA 70809
    $45 Members/$59 Non-Members
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    I Am Human Resources: Five Strategic Ways to Break Stereotypes and Reclaim HR


    Today’s human resources professional breaks stereotypes. She is more than just an administrative taskmistress who implements dress code policies and faxes job descriptions to the local newspaper. The field of HR encapsulates business partners, specialists, risk managers and transformational leaders who are redefining the complex world of human capital management.

    And some of these leaders are even men.

    This keynote will focus on the five strategic pillars that define the modern human resources leader. We will explore HR leadership trends — from talent analytics through business forecasting — and define the ways in which HR intersects with ever-changing business priorities in IT, procurement, finance and the C-Suite.

    If you are naturally geared towards understanding the “big picture” of your company — or if the future of your HR career is focused on business and management strategy, workforce planning, compensation and board strategy, labor relations and risk management—this developmental session will help you grow, learn, and claim ultimate accountability and leadership in your HR function.

    You are a human resources leader. It’s time to shine.

    Speaker:  Laurie Ruettimann, SPHR

    Laurie Ruettimann pushes the boundaries of what’s really possible in Human Resources. Her expertise as a HR leader in Fortune 500 organizations, such as Pfizer, Alberto-Culver, and Kemper Insurance, allows her to frame the HR world as it used to be known. Now, as a woman in the thick of the social world, Laurie understands how the digital space has changed the way HR needs to think and act.

    Laurie is SPHR-certified and an influential speaker, writer, and social media strategist. You may know her as the creator of Punk Rock HR, which Forbes named as one of the top 100 websites for women. She is the founder of The Cynical Girl and The HR Blogger Network. She is also the co-founder of and, the first social networks created for HR professionals.

    But the digital world is just the starting point for Laurie. She is a contributing editor for The Conference Board Review; an advisor toSmartBrief on Workforce; and her advice has been featured in publications such as The New York Times, Forbes, U.S. News & World Report, and CFO Magazine, and online at Suicide Girls and AOL. Laurie is also recognized as one of the Top 5 career advisors by CareerBuilder andCNN.

    Laurie also sits on the strategic advisory board at Vestrics, a recognized leader and innovator in learning analytics and big data.

    She studied at Regent’s College in London and holds a B.A. in Literature from Webster University in St. Louis, Mo.

    Laurie considers Raleigh, NC her home base, a place she can also tell her husband and her cats what’s what.

    Pre-Approved for 2.0 HRCI Recertification Credit Hours (Business Management and Strategy)


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